Call for Entries
Rules
Judging
Past Winners
Other Awards

2002 Winners

PRISM Award Winners
Silver Award Winners

2002 PRISM Award Winners

Community Relations/Cause Marketing (More than $50,000)

Lee National Denim Day
Barkley Evergreen & Partners: Jennifer Cawley, Kerri MacWherter, John Novaria, Kelli Ramey, Christina Bell
Lee Jeans

Sprint Yellow Pages Recycle for Literacy
Barkley Evergreen & Partners: Lindsey Trosper, Becky Stauffer, Jeff Risley
Sprint Publishing & Advertising: Lisa Chism and Darcie Miller

Sprint Project Connect
Sprint: Stephanie Kelly, Angie Gutierrez, Robinette Dixon, Ashley Pindell, Theresa Barr, Lisa Ihde

Media Relations (More than $50,000)

Buffalo Funds Media Campaign
Blades & Associates: Becky Blades, Stephanie Johnston, Kate O'Neill Rauber
Michael J. Filing, Jones & Babson, Inc.: Kent W. Gasaway, Thomas W. Laming, Robert J. Male, Kornitzer Capital Management

Maya Angelou Life Mosaic Collection
Fleishman-Hillard, Inc.: John Armato, Sherry Frey, Kelly Johnson, Lisa Siebert
Hallmark: Eileen Gaffen

Not Just Another Dog Show:The 2001 AKC/Eukanuba America Dog Classic
Fleishman-Hillard, Inc.: Dan Barber, Shelly Kessen, Erin Kretzschmar, Rhonda Brooks, Kelly Johnson, Dan Pierce, Tara Raeber, Lisa Siebert, Vicki Kerns, Tammy Shy
The Iams Company

GE ERC Public Relations Campaign
GE Employers Reinsurance Corporation: Elaina Boudreau, Dean Davison
Barkley Evergreen & Partners: John Novaria, Tom Mentzer, Jill Farrell

National/International Marketing Campaign

Raised in the USA
Fleishman-Hillard, Inc.: Jamie Greenheck, Steve Dubinsky, Sun Dee Mills, Tammy Shy, Lisa Brooks
The Catfish Institute

Year-End Baby Campaign
Fleishman-Hillard, Inc.: Dan Barber, Sharon Polk, Nancy Jenkins, Ellen Pantaenius, Lisa Siebert
H&R Block, Inc.

Public Affairs & Issues Management

Transient Guest Tax Increase
City of Independence: Stephanie Roush

Crisis Communication

GE ERC Responds
GE Employers Reinsurance Corporation: Dean Davison, Elaina Boudreau, Rich Rischling, David Franklin, Shaunda Parks, Theresa Swartwood, Paul Casey, Randall Clinger, Robert Snyder, Joyce Robinson

Product Intergrity: it's Everyone's Responsibility
Fleishman-Hillard, Inc.: Doug Bell, Steve Walker, Wendy Blackburn
Bayer Biological Products: Tricia McKernan

Arthur Andersen Kansas City/Omaha Crisis Communications Campaign
Parris Communications: Roshann Parris, Jennifer Sanborn, Laurie Roberts

Special Events ($50,000 or Less)

Organized Living/Pizza Hut 2001 College Nights
Valentine Radford, Inc.: Tracy Richardson, Illinois Blasdel

Special Programs

Lee Jeans Get in Gear Program (top 5 finalist )
Barkley Evergreen & Partners: Christina Bell, Jennifer Cawley, Kerri MacWherter, John Novaria, Kelli Ramey
Lee Jeans

Suzy Komen Award
Sprint Publishing & Advertising: Lindsey Trosper, Becky Stauffer, Jennifer Cawley, Jenne Beecher
The Susan G. Komen Breast Cancer Foundation

Bayer 2002 GCSAA Trade Show Promotion
Valentine Radford, Inc.: Rich Fedigan, Sara Buck, Thom Ludtke

News Kits

Climb for the Cause for Teva Neuroscience, Inc.
Fleishman-Hillard, Inc.: Holly Gibson, Rebecca Cisek, Jennifer Westphal, Holly Lucas, John Shaw

Maya Angelou Life Mosaic Collection
Fleishman-Hillard, Inc.: John Armato, Sherry Frey, Kelly Johnson, Lisa Siebert
Hallmark Cards: Eileen Gaffen

Video ($15,000 or Less)

Olympics Sponsorship Press Conference Video
Hallmark: Lydia D. Steinberg
Night Sky Films: Scott Henson
Fleishman-Hillard, Inc.: Sharon Polk, Ellen Pantaenius

Video (More than $15,000)

Truman Medical Center Gala Fundraising Video
Fleishman-Hillard, Inc.: Robert True

Video News Release (More than $20,000)

H&R Block Double Check Challenge VNR
Robyn Caulfied Public Relations: Robyn Caulfield
H&R Block, Inc.: Janine Smiley

Internet Communications ($20,000 or Less)

Media Maven: Media Training the World. One Person at a Time
Blades & Associates: Jody Summers, Jan Sokoloff Harness, Jon Ratliff, Becky Blades, Barbara Powell, Susan E. Parker, Angela Pritchett, Elaine Taylor, Joan Mercurio

"One Heart, One Chance" Video
Saint Luke's Hospital - Mid America Heart Institute: Marcia McCoy, Andrea M. Ernst

Internet Communications (More Than $20,000)

Planet Twinkie Redesign (Top 5 finalist )
Boasberg\Wheeler Communications: Kara Krehbiel, Devon Keller, Mike Redd

www.wonderbread.com
Boasberg\Wheeler Communications: Stan Osman, Zachary Baze, Sean Wheeler, Devon Keller, Katrina Schulze, Tom Heapes

www.kcp.com Redesign
lookandfeel new media: Nicole Sandage
Honeywell, Kansas City Plant: Tanya Snyder, Lynette Kidd

Direct Mail

Hartsook Companies AFP Mailer
Hartsook Companies, Inc.: Ron Fredman, Tami Druzba, Lori Cox, Shelly Chinberg

Kansas City, Missouri, School District 2002 MAP Direct Mail Piece
Trozzolo Creative Resources, Inc.

Writing

Bioterrorism Speech
American Academy of Family Physicians: Kelly Cannon

Psychosocial Health Care
Children's Mercy Hospitals and Clinics: Roger Barnhart

Helping Kids Cope with Tragedy
Fleishman-Hillard, Inc.: Dan Barber, John O'Connell, Brian Kruse, Kelly Johnson
Love and Logic Institute

Airport Corporate Outlook
HNTB Corporation: Barb Anderson

National Cut-Up-Your-Credit-Card Day 2002
Morningstar Communications: Candace Koehler, Jill Teut, Heather Sharp, Eric Morgenstern

Marlee Matlin Speech: Sprint Project Connect
Sprint: Angie Gutierrez

Special Projects

Cerner Patient Financial Services Speaker CD
Cerner Corporation: Gina Leo

Children's Mercy Resource Guide
Children's Mercy Hospitals and Clinics: Shawn Arni

National Get Smart Week: CD-ROM Tool Kit
Fleishman-Hillard, Inc.: Dan Barber, John Armato, Sharon Polk, Jeff Webber, Brian Cox, Robin Broder
National Association of Insurance Commissioners: Heidi Robertson

Hartsook Best Practices Collection
Hartsook Companies, Inc.: Ron Fredman, Tami Druzba, Annette Lowe, Jennifer Aday, Shelly Chinberg

Pro Bono Publico - Annual Report

Camps for Kids Annual Report
Boasberg\Wheeler Communications: Melanie Forsee, Devon Keller, Derek Hall, Scott Wall, Larry Wheeler

Pro Bono Publico - Video/CD-ROM

"We Can Be One" 2001 Kansas City Area United Way Campaign (Best of Show )
Heart of America United Way: Ron Howard
Bernstein-Rein Advertising

Electronic Publications

The Edge: The Source for "Cutting Edge" Marketing/Sales Information
Cerner Corporation: Andrea Sanders

Magazine (four or more colors)

Safe & Sound ( Top 5 Finalist )
Children's Mercy Hospitals and Clinics: Telisa Hassen

HNTB Designer ( Top 5 Finalist )
HNTB Corporation: Sarah Gowen
The Creative Department: Ron Michka

Rockhurst Magazine
Rockhurst University: Katherine Frohoff, Rosita Elizalde-McCoy

the point Magazine: Special Sept. 11 issue
Sprint: Steve Buckner, Paul Scianna, Randy York

Brochure (four or more colors)

Investing with American Century Brokerage
American Century Investments: Jamie Taylor

J.E. Dunn Construction Corporate Brochure ( Top 5 Finalist )
J.E. Dunn Construction: Julie Ann Sturm

Regarding Rockhurst
Rockhurst University: Katie Fischer, Angela Verhulst, Rosita Elizalde-McCoy

Signature Landscaping Brochure
Trozzolo Creative Resources, Inc.

Bayer Fear No Grub Brochure
Valentine Radford, Inc.: Rich Fedigan, Sara Buck, Thom Ludtke, Erin Veazey

Annual Report (Three colors or less)

Greater Kansas City Community Foundation 2001 Annual Report
Greater Kansas City Community Foundation: Susan Tolleson, Amy Southerland
d3, Inc.: Dave Svet, Scott Bower

2001 Report Card & Data Briefing Book
Partnership for Children: Donna Peck
T-N-T Graphix

The Kansas City Aviation Department 2000-2001 Annual Report "i on kci"
Trozzolo Creative Resources, Inc.

Newsletter

Friends of Marjolein
Fleishman-Hillard, Inc.: John Armato, Sharon Polk, Robin Broder, David Katzer
Hallmark Cards, Inc

In Touch
Health Midwest Lee's Summit Hospital: Angela Connelly, Jenny Bessenbacher

Stethascoop
Saint Luke's-Shawnee Mission Health System: John C. Francis, Cindy Taylor, Elizabeth Crownover, Clint Gillespie

Trellis Talk
Valentine Radford, Inc.: Illinois Blasdel, Mendy Parker, Sara Freetly

2002 Silver Award winners

Community Relations/Cause Marketing ($50,000 or less)

HOK Sport + Venue + Event Career Blueprint
Barkley Evergreen & Partners: Andy Ernsting, Heather Katt
HOK Sport+Venue+Event

GE Community Caravan
GE Employers Reinsurance Corporation Theresa Swartwood, Dean Davison, Elaina Boudreau, Michelle Manuel

Community Relations/Cause Marketing (More than $50,000)

National Family Week 2001: Connections Count
Fleishman-Hillard, Inc.: Dan Barber, John O'Connell, David Katzer, Dan Pierce The Alliance for Children and Families

Covering All the Bases with ALSA
Fleishman-Hillard, Inc.: Dan Barber, John McAnulty, Kara Hendon, Suzanne Deaver, Dan Pierce
The ALS Association

GE ERC Project Safeguard Campaign
GE Employers Reinsurance Corporation: Elaina Boudreau, Dean Davison, Linda Linhoff

Media Relations ($50,000 or less)

2001 Dr. Pepper Sonic Games
Barkley Evergreen & Partners: Christina Bell, Susan Shank, Rebecca Stauffer, Andy Ernsting, Nicole Perica
Sonic Corp. & Subsidiaries

Twinkies Turn 72!
Boasberg\Wheeler Communications: Kara Krehbiel, Mike Redd, Scott Wall, Tom Heapes

The Blue Project: Forging a Working Relationship with IBM
Cerner Corporation: David Oboyski

Meaning Matters Most at Mother's Day
Hallmark Cards, Inc. Deidre Parkes, Molly Bukaty, Nancy Sandoval

Buck O'Neil Bobblehead Unveiling
Negro Leagues Baseball Museum: Bob Kendrick

Midwest Transplant Network: Organ and Tissue Donor Awareness Week
Parris Communications: Carol Mathis, Laurie Roberts

The American Restaurant Public Relations and Marketing Outreach
Parris Communications: Carol Mathis, Laurie Roberts

Xceligent Round 4 Financing
Robyn Caulfied Public Relations: Robyn Caulfield

Sprint Global Connection Services - "Call Center of the Year" Award
Sprint: Leslie Letts, Vikki Watson
The Grundemann Group: Rhonda Grundemann

Sprint Launches Sprint PCS Phone SCP-6000 by Sanyo: The Thinnest Wireless Phone in the U.S.
Sprint: PCS Dan Wilinsky, Nancy Sherrer, Bit Vo, Cindy Voss, Amanda Cooper, John D. Adams

The Original Dumpkit
sturgesword: Lee Page, Julie Smith

KC Council of Women Business Owners Announces Formation
WDS Marketing & Public Relations: Becky S. Wilson Nancy Zurbechen
KC Council of Women Business Owners

Media Relations (More than $50,000)

GiftCertificates.com 2001 Holiday Media Relations
Barkley Evergreen & Partners: Andy Ernsting, Heather Katt, Katherine Stokes
GiftCertificates.com

H&R Block e-solutions Media Relations Program
Boasberg\Wheeler Communications: Tom Linafelt, Tom Heapes, Sean Wheeler, David Gunasegaram, Natalie Lutz

Building Buzz for H&R Block's First Super Bowl Commercial
Fleishman-Hillard, Inc.: Dan Barber, John Armato, Sharon Polk, David Katzer

National Get Smart Week
Fleishman-Hillard, Inc.: Dan Barber, John Armato, Sharon Polk, Jeff Webber, Brian Cox, Robin Broder
National Association of Insurance Commissioners: Heidi Robertson

Local or Regional Marketing Campaign

Mueller's Noodles Media Tour
Barkley Evergreen & Partners: Jeff Risley, Casey Kershner, Jill Farrell
American Italian Pasta Company

Sonic Drive-In Breakfast Menu Introduction
Barkley Evergreen & Partners: Christina Bell, Nicole Perica, Susan Shank, Andy Ernsting
Sonic Drive-In

The American Restaurant Public Relations and Marketing Outreach
Parris Communications: Carol Mathis, Laurie Roberts

Saint Luke's South Business Development Campaign
Saint Luke's-Shawnee Mission Health System: Corrine D. Everson

Scout Smart Program
Valentine Radford, Inc.: Rich Fedigan, Sara Buck, Katie Jeselnik, Thom Ludtke

National or International Marketing Campaign

Project Caesar: Announcing a Joint Venture Globally
Fleishman-Hillard, Inc. Tricia McKernan, John McAnulty, Douglas Bell

Bayer Fear No Grub Campaign
Valentine Radford, Inc.: Rich Fedigan, Sara Buck, Thom Ludtke, Erin Veazey

Bayer Grubstake
Valentine Radford, Inc.: Rich Fedigan, Sara Buck, Katie Jeselnik

Internal Communications

HIPAA Awareness Campaign
Blue Cross and Blue Shield of Kansas City: Carrie Brown, Carla Reimche, Norma McKelvy, Brent Bertram

Mission to Blue Access Intranet Launch Campaign
Blue Cross and Blue Shield of Kansas City: Jean Peat, Carrie Brown, Carla Reimche

Public Affairs & Issues Management

Transforming Bannister Mall into Three Trails Town Center
Fleishman-Hillard, Inc. Julie Gibson, Ted Gartner

Crisis Communication

Turning a Tragic Moment into a Magic One: 9.11 and the Cerner Health Conference
Cerner Corporation: David Oboyski

Turning Crisis into Opportunity
Hamele Healthcare Resources, LLC: Christine Hamele

September 11: Canceling a Convention
National Association of Professional Surplus Lines Offices, Ltd.: Micheal D. Ardis

Special Events ($50,000 or less)

Cuba Grain Sale Press Conference
Barkley Evergreen & Partners: Andy Ernsting
Farmland Industries

Hartsook Companies at the AFP
Hartsook Companies, Inc.: Ron Fredman, APR, Tami Druzba, Shelly Chinberg, Julie Liming, Lori Cox, Dee Dunlap

Program Materials for MRI 2002 Annual Dinner
Midwest Research Institute: Laura M. Luckert

Special Events (More than $50,000)

Kids Night Out 90th Anniversary Gala with Bill Cosby
Parris Communications: Roshann Parris, Randy Eilts, Lydia Alvares Contreras, Carol Mathis

Sprint Project Connect
Sprint: Robinette Dixon, Stephanie Kelly, Angie Gutierrez, Ashley Pindell, Lisa Ihde

Special Programs

APA 2002 Involvement
HNTB Corporation: Phylliss Schallenberg

News Kits

Mueller's Noodles Media Tour
Barkley Evergreen & Partners: Jeff Risley, Casey Kershner, Jill Farrell
American Italian Pasta Company

Video ($15,000 or Less)

Project Safeguard Video
GE Employers Reinsurance Corporation: Elaina Boudreau, Dean Davison

"Larger than Life" 2002 Day of Caring Volunteer Recruitment Video
Heart of America United Way: Ron Howard

Sprint Project Connect
Sprint: Ashley Pindell

Every War Has An End
Veterans of Foreign Wars: Jerry Newberry

Video (More than $15,000)

AAFP Dateline: Atlanta
American Academy of Family Physicians Public Relations Department

Cincinnati Reds Great American Ballpark Video
Trozzolo Creative Resources, Inc.

Internet Communications ($20,000 or less)

The Family Health Connection
Health Midwest Lee's Summit Hospital: Angela Connelly, Karen Schuette

KU Edwards Campus Website
University of Kansas Edwards Campus: Elaine Warren, Kim Huggett, Diana Marrs, Sheri Perry

Direct Mail

AFP Conference: Invitation to the Bank Booth
Commerce Bancshares, Inc.: Christy Campbell

Senior Excel Direct Mail
Mid America Health Network: Gay Jones, Laurie Rockhill, Kerry O'Connor

Reece & Nichols Recruitment Campaign
sturgesword: Jenell Wallace Loschke, Melissa Sturges

Bayer Fear No Grub Postcard Series
Valentine Radford, Inc.: Rich Fedigan, Sara Buck, Erin Veazey

Scout Smart Program
Valentine Radford, Inc.: Tracy Richardson, Illinois Blasdel

Writing

The Power of Ideas
Hartsook Companies, Inc.: Ron Fredman

Eight Years in History with President and Mrs. Clinton
Parris Communications: Roshann Parris

Special Projects

B.U.R.N. Editorial Program
Valentine Radford, Inc.: Illinios Blasdel, Mendy Parker, Sara Freetly, Tracy Richardson

Pro Bono Publico - Special Event

Sprint/KaBOOM!
Sprint: Stephanie Kelly, Robinette Dixon

Pro Bono Publico - Media Relations

CowParade Kansas City 2001
Morningstar Communications: Sheri Johnson, Katie Rinaker

Midwest Transplant Network: Organ and Tissue Donor Awareness Week
Parris Communications: Carol Mathis, Laurie Roberts

Pro Bono Publico - Internet Communications

Angel Flight America Web Site & Logo
Boasberg\Wheeler Communications: Katrina Schulze, Devon Keller, Larry Wheeler

Operation Breakthrough's Funding Crisis E-Campaign
Trozzolo Creative Resources, Inc.

Magazine (Four or more colors)

It's Time to Feel Good
Saint Luke's-Shawnee Mission Health System: John C. Francis

Brochure (Four or more colors)

FLINT Testimonial Brochure
Valentine Radford, Inc.: Illinois Blasdel, Mendy Parker, Niki Pratt

Annual Report (Three colors or less)

Research Annual Report
Children's Mercy Hospitals and Clinics: Roger Barnhart

Annual Report (Four or more colors)

Federated 2001 Annual Report
Blades & Associates: Barbara Powell, Jan Sokoloff Harness, Mark Ringenberg

2001 Annual Report
Commerce Bancshares, Inc.: Christy Campbell

Building Relationships 2002: J.E. Dunn Group Annual Report
J.E. Dunn Construction: Julie Ann Sturm, Susan DeVoss, Danna Guffey, Betsy Ulvang

NAIC 2001 Annual Report

National Association of Insurance Commissioners: Heidi Robertson, Kris Welschmeyer, Michele Compton
Fleishman-Hillard

Newsletter

The Resource Newsletter: A Publication of The Breast Center of Johnson County
Hamele Healthcare Resources, LLC: Christine Hamele

HNTB News
HNTB Corporation: Kelly Turner, Seth Faulkner

Groundbreaking Newsletter
Parris Communications: Randy Eilts, Jennifer Sanborn

Truman Library Institute Newsletter
Trozzolo Creative Resources, Inc.

Bayer "Greensource"
Valentine Radford, Inc.: Rich Fedigan, Sara Buck, Katie Jeselnik, Courtney Hammon

Bayer "Shove!"
Valentine Radford, Inc.: Rich Fedigan, Sara Buck, Kristi Evans, Courtney Hammon, Katie Jeselnik