PRSA Membernet | Join PRSA | Sponsors | Contact Us | Site Map
Calendar Career Development PR Resources Membership Prism Students Senior Practitioners ARP Newsletter

Call for Entries
Rules
Judging
Past Winners
Other Awards

Join PRSA

Past Winners

1997 Winners

Please click below or scroll through the categories.

PRISM Award Winners
Silver Award Winners

1997 PRISM Award Winners

Community Relations/Community Service

BeckyRusk Loboda, APR, Kelly Gage, Laurel O'Connor Barkley & Evergreen
Lee National Denim Day

Community Relations/Community Service

Elaina Khoury, Rosalyn Fettig, Andy Tretiak, Ginny Whitney Barkley & Evergreen
Dennis McClatchey, Jim Gember, Cadie Bardone Health Midwest
Elaine McIntosh, Kris Walker, Gia McFarlane Kansas City Hospice
Hospice: A Photographic Inquiry

Ron Arp Kansas State University/Fleishman Hillard, Inc
Knowledge for Life

Media Relations

Christine Kemper, Dean Davison, APR, Mike Swenson Barkley & Evergreen
The Power& Light District "Turn it on!" Campaign

John McAnulty, APR, Jennifer Schroeder, John Armato, Vanda Meehan Fleishman-Hillard
Launching a Therapeutic Alternative for Multiple Sclerosis

Amanda Hulshof, Hallmark Cards Dan Barber, Fleishman Hillard
How Nice Are We?" Campaign

Kelly Gage, Amy Hunerberg, Susan McCabe Barkley & Evergreen/Sonic Corp.
Dr. Pepper Super Sonic Games

Rachel Bolton, Hallmark Cards
Shoebox 10thAnniversary

National Marketing Communications

Rebecca Cisek, Callen Fairchild, Nabeeha Kazi, Ginnene Pullen, Jamie Greenheck, Ron Arp, Molly Alspaugh, Sharon Davis Fleishman Hillard/Kansas City for the United Soybean Board
Reinventing the Meal

Internal Communications

Cynthia Dayton Klobnak, Francie Hays, Darrel Kizer Hoechst Marion Roussel Advertising
First Annual Multicultural Marketing Day

Internal Communications

JeanPeat Jane Mobley Associates
Strength AmidstChange - 1997 St. Luke's Hospital Employee Campaign

Crisis Communications

CayeCrosswhite AMC Entertainment
AMC PopcornOil Switch: Coconut Oil Crisis Media Relations Plan 8 Fundraising

Elaina KhouryBarkley & Evergreen
Mike AlexanderThe Martin Agency
Joanie ShieldsHistoric Kansas City Foundation Save Outdoor Sculpture!/Adopt a
MonumentFundraising Campaign

The Duck Derby Committee
Kuhn &Wittenborn Advertising
It All Began with a Little Yellow Duck: The Kansas City Rubber Duck Derby 1996

Special Events

Susan Drake, Julie Nurski and Fleishman-Hillard, Inc.
Camp Fire Boys and Girls Absolutely Incredible Kid Day

Special Program

Dean Davison, APR, Julie Goldsborough, APR, Lydia Steinberg Barkley & Evergreen
The White House in Miniature Exhibition

Video

Laurel O'Connor Barkley & Evergreen/Helzberg Diamonds
Santa is the CEO Video

Video


Rick Wolff Hoffman Wolff Productions
Strengthen the Fabric of Society

Laura O'Brien, Rick Raglow, David Vickers Ozanam/Sprint - Visual Communications Center
Ozanam Promotional Video

Video (More than $20,000)

Barbara J. Mueth, APR, Stacey Harbison, Ronda Dakan Children's Mercy Hospital
Centennial Video: Because You Loved Me

Video News Release

Laurel O'Connor Barkley & Evergreen/Lee Apparel Co.
Lee National Denim Day Video News Release

Electronic Communication

Lea-Ann Germinder, APR, Holly Gibson, Amy Davis, Shelli Manning Harmon Smith Advertising, Inc.
www.petdental.com

Brochure (3 colors or fewer)

Kathleen Cuddy, Jan Peaden, Angela Spicer Connelly, Lindy Ohrnell American Red Cross-Kansas City Chapter
Chapter-Wide Image Brochure

Annual Report (3 colors or fewer)

Jane Mobley, Michael DeMent, Vivian Strand Jane Mobley Associates
H&R Block Annual Report

Cecilia Vigliaturo Saint Luke's Hospital Foundation
1996 Saint Luke's Hospital Foundation Annual Report

Annual Report (4 or more colors)

Sister Paulette Krick Sister of Charity of Leavenworth Health Services Corporation
Focus on the Heart - SCL Health Services Annual Report

Newsletter(3 colors or fewer)

David Eaheart, Kevin Fullerton, Sarah Livingston, Jeff Horvath, Deborah Boldt, Alan Weber Spectrum Communications Inc./National Biodiesel Board
Biodiesel Report

Rachel Bolton Hallmark Cards
Hallmark Gold Crown Local-Store Newsletter Program

Writing

Susan Drake, Julie Nurski Camp Fire Boys and Girls
Absolutely Incredible Kid Day Booklet

Jan Sokoloff Harness, Barbara Powell, APR Blades & Associates
Guest Column: Norwest Promotes Heavily Using Prepaid Phone Cards

Pro Bono Publico - Special Events

Dale Wittenborn, Robert Inderman, George Kauffman Kuhn & Wittenborn Advertising
Jazzoo: Introducing the Zoomer Program

Elizabeth Reese International Association of Business Communicators (IABC)
The Thrill of the Quill

Pro Bono Publico - Other

Lauren Fasbinder Fasbinder & Associates
Bagel &Bagel - Zink the Zebra

1997 Silver Award winners

Community Relations/Community Service

Amy Hunerberg, Dean Davison, APR Barkley & Evergreen
Symbols of Caregiving

Mark Wourms, Denise Rendina, Kimberly Lakin Kansas City Zoological Gardens
Koala Junction

Community Relations/Community Service

Sean Reilly City of Overland Park, Kansas
Pothole Posse

Media Relations

Laurel O'Connor Barkley & Evergreen
Spree/NASCAR Media Relations 1997

Barbara Powell, APR Blades & Associates
Sprint Fon Promotions Launch and Media Tour

Media Relations

Dana Klassen Missouri Repertory Theatre
All I Really Needed to Know I Learned in Kindergarten

Mark Wourms, Conrad Schmitt, Denise Rendina Kansas City Zoological Gardens
Project Rhino

National Marketing Communications

Lea-Ann Germinder, APR, Holly Gibson, Amy Davis, Shelli Manning Harmon Smith Advertising, Inc.
Pets Need Dental Care, Too

Special Events

Julie Goldsborough, APR, Lydia Steinberg, Dean Davison, APR, Melanie Vickers Barkley & Evergreen/Harry S. Truman Library and Museum
Independence Day at the Truman Library 1997

SpecialProgram

Maria Seyrig St. Luke's - Shawnee Mission Health System
National Quality Health Care Award Announcement

Slide Show/CDRom

Cecilia Vigliaturo St. Luke's Hospital Foundation
Strength Amidst Change Campaign Slide Show

Video

Michael DeMent Jane Mobley Associates
Mid-America Regional Council 25th Anniversary Video

Video (More than $20,000)

Cynthia Dayton Klobnak, Tim Lamar, Bret Bolton Hoechst Marion Roussel Advertising
Video Post Productions Living With Prostate Cancer: A Patient's Perspective

Video (More than $20,000)

Cora Ray, APR, Hilary Lindsey, Paula Murray The University of Health Sciences/The Marketing Consortium
Recruiting Video

Pam Kearney The Kauffman Foundation YESS!/Mini-Society
Overview Video

Public Service Announcement

Sandy Martin Procomm
I Am Your Child Home Front PSA

Magazine(4 colors or more)

Cora Ray, APR, Hilary Lindsey, Paula Murray The University of Health Sciences/The Marketing Consortium
Alumni Magazine

Magazine(4 colors or more)

Frederic Hron, Kent Wilson, Jennifer Hanna Prime Media Inc.
It's Time to Feel Good

Brochure(4 colors or more)

Gwen Williams, Mary Cummings Liberty Hospital Foundation
Liberty Hospital Walking Trail Brochure

Cora Ray, APR The University of Health Sciences
President's Investiture/Educational Pavilion Dedication Program

Frederic Hron, Kent Wilson Prime Media Inc.
Health Care by the Numbers

Annual Report (3 colors or fewer)

JaneMobley, Michael DeMent, Vivian Strand Jane Mobley Associates
Greater KansasCity Community Foundation Annual Report

Annual Report (4 or more colors)

Caye Crosswhite AMC Entertainment Inc.
AMC Entertainment Inc. Annual Report

Annual Report (4 or more colors)

Kate Pope Hodel, Ewing Marion Kauffman Foundation
The Kauffman Foundation Annual Report

Newsletter(3 colors or fewer)

Holly Cornelius, Caye Crosswhite AMC Entertainment Inc.
AMC Employee Newsletter, Intermission

Newsletter(3 colors or fewer)

Deborah White Saint Joseph Health Center
Saint Joseph Health Center Healthscan

Direct Mail (single solicitation)

Lea-Ann Germinder, APR, Holly Gibson, Amy Davis, Shelli Manning Harmon Smith Advertising, Inc.
Pets Need Dental Care, Too

Direct Mail (single solicitation)

Michael Hurd
Children's Mercy Hospital Centennial
Kathleen Isaacson, Nona Cady, Barbara A.W. Smith UMKC Office of University Communications Invitation and Dinner Program – Entrepreneur of the Year - Ted Turner

Direct Mail Campaign

David Eaheart, Kevin Fullerton, Mike Biggins Spectrum Communications Inc./Hoechst Roussel
Vet Microflora Management Information Series

Writing

Jeff Xouris, Kara Woods, Julie Mireau Barkley & Evergreen
3Com – Why Buy a PC Card?

Lisen Tammeus, Michele Hartman, Barbara A.W. Smith UMKC
Office of University Communications That Sense of Community

Roger A. Hoadley UMB Financial Corporation
Committed to Culture Feature Article

Shaunda Parks, Nona Cady, Barbara A.W. Smith UMKC
Office of University Communications

Michael Weaver: Home-Grown Hero Bruce Pennington
Pennington Resources Roadmap to Peace

Special Projects

Beth Paulsen, APR, Sharon Fadler Blades & Associates/Shook, Hardy &Bacon L.L.P.
Marketing Training Project for Attorneys

Pro Bono Publico - Brochures

Linda Morris, APR, Phyllis Stevens Bernstein-Rein, Advertising, Inc.
Lakeside Nature Center Brochure

Pro Bono Publico - Fundraising

Melissa Nonken, Mike Bourne, Bill McDevitt, Bryan Herrman Kuhn & Wittenborn Advertising
Circle the City for Charity

Pro Bono Publico - Special Events

Annie Presley The McKellar Group Inc.
Celebration of Stars Children's Therapeutic Learning Center 50th Anniversary Celebration featuring Up With People

Pro BonoPublico - Media Relations

The Kansas City Blues & Jazz Festival
Jennifer Baldridge, Jeanenne Diefendorf, Mike Swenson, Lisa Crawford, Susan Haskamp Barkley & Evergreen/Kansas City Blues & Jazz Festival